Back in 2019, arts and crafts retailer Michaels realized it had a problem. Store traffic was down, sales were down, and their usual marketing strategies weren’t working. They needed to make a change. But what?
Sept 19-21, 2021- San Diego, CA
Back in 2019, arts and crafts retailer Michaels realized it had a problem. Store traffic was down, sales were down, and...
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