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Customer loyalty isn’t built over months; it’s won or lost in seconds.

Michael Donohue, VP of Visual Merchandising at Fleet Farm, and Andy House, Senior Director of Creative Agency at Imagine, break down the behavioral science behind first impressions, friction points, and the split-second moments that determine whether a customer comes back.

Practical, research-backed, and genuinely eye-opening.

Watch the full talk below...

 

Influence Group Editorial

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This article was generated with AI tools and curated, fact-checked, and finalized by real people at Influence Group.

Physical Retail Reimagined.

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